Grand Canyon Or Bust, Part 2

(This is Part 2 of a two-part post. Need to catch up? Read Part 1 here.)

Trails and Automobile Drives in the Grand Canyon

This tourist brochure, published throughout the 1920s, guided Ursula and Clara through the Grand Canyon.

When I first thought of writing about the photograph of Ursula and Clara at the Grand Canyon, I wasn’t sure how much I’d have to say about it. My excitement grew, however, after scanning the photo into my computer and zooming in on the piece of paper Clara held in her left hand. After rotating the image 180 degrees so I could read the text right side up, I made out the word “Drives,” with the letters “a-n-d” and some broken type above that. I thought the area obscured by her index finger might say “Trails and.” So, to Google I went.

Eureka! I found a picture of a Grand Canyon tourist brochure entitled “Trails and Automobile Drives.” Its illustration and graphic design matched the one Clara held exactly. With a little more digging, I discovered some photos of the inside of this brochure, which the Fred Harvey Co. published nearly every year from at least 1923 to 1931. I was looking at and reading the same brochure that Clara and Ursula consulted on their southwestern adventure!

The brochure offered tourists a variety of chauffeured automobile trips along the rim, excursions to Navaho and Hopi Indian Reservations and mule-back or horseback trail rides into the Canyon. It also spurred me to see if I could identify the lookout point where mother and daughter stopped to view the Canyon’s splendor and pose for the photo. Continue Reading →